[All] I just came across the Mariete advertising campaign

It surpassed 17 million views in just 10 days since the ad was posted. It seems to be very influential.

This campaign has garnered much attention as it is the first collaboration between the brand's iconic muses and two of the most notable actors of the moment, Cha Eun-woo and Go Yoon-jung, for the 2025 summer season.

Since the first teaser was released on the evening of the 9th, it has been attracting the public's attention by heating up various portal sites, communities, and SNS online.