[talk] The music video for ‘Shut Down’ has surpassed 700 million views, and it’s a huge hit!

BLACKPINK's music video for the title song 'Shut Down' from their second full-length album has surpassed 700 million views.

According to the agency YG Entertainment on the 29th, BLACKPINK's 'Shut Down' music video surpassed 700 million views on YouTube at around 2:24 PM that day. It has been about 2 years and 4 months since it was released on September 16, 2022.

YG invested the highest production cost of all time into this music video at the time. It caught people's attention with its overwhelmingly large set, splendid visuals, and scenes that paid homage to BLACKPINK's hit songs.

'Shut Down' is a hip-hop genre song that samples Paganini's 'La Campanella'. It gained popularity by adding a heavy beat to the original song's sharp violin performance.