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I'm still more familiar with BEAST than Highlight~~
I guess we can finally use the Beast trademark again~~
These days, there are many cases where people leave their agency and can't use their name or there is controversy~~
Highlight also got their original name back after quite a long time~~
I'm looking forward to the new song release at 6pm today.
It's already been 16 years since BEAST debuted.. Wow~~ Time flies~~~
/Photo = Around Us
Boy group HIGHLIGHT will be releasing a new song 'None Ending' under the team name BEAST.
Highlight (Yoon Doo-joon, Yang Yo-seop, Lee Gi-kwang, Son Dong-woon) will release the pre-released song 'None Ending' from their sixth mini-album 'From Real to Surreal' under the team name Beast on the 16th at 6 PM.
'No Ending' is Highlight's first new song under the name BEAST in 9 years since their regular album 'Highlight' released in 2016. After announcing an agreement to use the 'BEAST' trademark last year, Highlight is taking the meaningful step of officially releasing the track 'No Ending' under the BEAST team name ahead of their comeback with their 6th mini-album this month.
Through this 'None Ending', Highlight will continue their memories as BEAST, and deliver their sincerity to their fans along with their unchanging, solid musicality. Their special and meaningful steps will likely be an opportunity for Highlight and their long-time fans to look back on the precious times they have spent together and confirm their strong bond.
/Photo = Around Us
Highlight's ballad song 'None Ending', which is being released after a long time, is a song that compares a past relationship to a movie ending, and melts the regret of the ending of a breakup and the longing for past memories. In particular, Highlight leads a three-dimensional emotional line with trendy yet deep expressiveness, and maximizes the immersion with rich yet harmonious vocal chemistry.
So far, Highlight and BEAST's representative ballads such as 'On Rainy Days', '12:30', 'Ribbon', 'When I Miss You', 'Will It Be Okay', and 'All My Life' have been timeless masterpieces that have been on listeners' playlists. 'No Ending' is also expected to capture the tastes of many people as it has perfectly captured Highlight's unique sensibility.
The new song 'None Ending' from the 6th mini album, which will be pre-released under the name of BEAST, will be available on various online music sites starting at 6 PM on the 16th.
Highlight's 6th mini album 'From Real to Surreal' will be officially released on the 28th at 6 PM.
Highlight previously shared news of the "BEAST" trademark negotiations with fans in October of last year, in celebration of their 15th debut anniversary, and said, "We've all been talking about the trademark usage negotiations for quite some time. There are many differences in perceptions since we left the company, and there are good precedents from other groups, so we carefully sounded out their opinions and received positive responses, which allowed us to continue the conversation. More than anything, we thought that the fans would like it the most, so we waited with great anticipation for a few days before we got to the top. We were really curious about their reactions. The day we opened was the day after Hong Kong KCON, and it was great to see the fans happier and more touched than we expected. Also, it was the first time in 7 years that we greeted them with the name BEAST at a concert, so on the first day of the concert, everyone was moved to tears while greeting them, and the fans cried too. It was a good day, but it was good to be able to cry for a good reason."