[talk] Lim Young-woong effect?… Chuseok holiday ‘Trot music’ consumption increases significantly

During the 2022 Chuseok holidays, the consumption share of the Trot genre was 2.72%, which was 0.2% higher than the average Trot genre consumption share (2.55%) in September, the month in which Chuseok was included. Last year (2023), the consumption share of the Trot genre during Chuseok was 3.15%, which was 0.3% higher than the average Trot genre consumption share (2.90%) in September. This year, as various contents based on Trot are presented on TV and in theaters, it is predicted that Trot genre music sources will be consumed more.