[talk] Lim Young-woong, influence that crosses K-pop and trot… ‘Leading’ with BTS on Spotify

Lim Young-woong is showing his influence by crossing the boundaries between K-pop and trot.

According to Spotify on the 7th, the most loved singers in Korea this year are BTS' Jimin (1st), Lim Young-woong (2nd), BTS' Jungkook (3rd), Newjins (4th), and BTS' V (5th). This is according to Spotify's recently released 2024 year-end settlement data.

Among them, Lim Young-woong ranked second, receiving recognition for both his popularity and musical depth. This is a notable achievement for a trot star in the domestic music market centered around K-pop.

In particular, Lim Young-woong's song "Do or Die" ranked 6th in the most streamed songs on Spotify in Korea this year, and "Sand Grains" also ranked 9th, proving its consistent popularity. It is evaluated to be loved by both the younger and middle-aged generations as it maintains the traditional color of trot while adding a modern sensibility.