Best TOP 50 Boards
[talk] "Even Lim Young-woong and Jung Woo-sung are no good" Healthcare with high walls of loyal customers
Recently, there has been an increase in the number of cases of hiring top stars in the healthcare market, but many companies have met with results that fall short of expectations.
According to the healthcare industry on the 13th, dental implant Dentis Im Young-woong and massage chair Hutech Jung Woo-sung have been advertising models for several years, but have failed to enter the leading group.
Even though Dentis used Lim Young-woong as its model, it was unable to narrow the gap with the leading group when not only No. 1 Osstem Implant but also Dentium and Megagen Implant were competing for second place, so Dentis ended its contract with Lim Young-woong in July of last year.
After the termination of Lim Young-woong's contract, Dentis is still a pursuer in the dental implant market based on operating profit.
According to the Financial Supervisory Service's electronic disclosure, Dentis's accumulated operating profit for the third quarter of this year was 4.9 billion won, while Dentium recorded operating profit of 53.1 billion won and Megagen Implant recorded operating profit of 46.9 billion won during the same period.