[All] The power of Chanwon Lee, the 'sell-out' who created 2 million views for the Bossam Jokbal campaign

(Xports News Reporter Lee Jeong-beom) The Bossam Jokbal campaign video starring Lee Chan-won of 'Maejin Ttobaegi' (Maejin + Jinttobaegi) has surpassed 2 million views.

On July 19, Lee Chan-won's first campaign, "Peau, Ça me No. 1" TVC, was released for the first time through the official YouTube channel.

The video captured attention by expressing the classic yet soft sensibility of Chanwon Lee, the model for Grandma's Bossam Jokbal.

The video has been receiving steady attention, surpassing 2 million views as of August 3.

Figures like these demonstrate Lee Chan-won's extraordinary popularity.

Meanwhile, Lee Chan-won successfully completed his solo concert 'Chan-ga' and announced additional cities for his next concert, including Busan, Daegu, Cheongju, and Gwangju.

Additionally, he will visit the home theater through KBS 2TV's Chuseok special show 'Lee Chan-won's Gift' on September 17th.

Photo = Lee Chan-won fan club

The Bossam Jokbal campaign video starring Lee Chan-won has surpassed 2 million views.

Advertisers must be happy too. As expected, it's a sellout!