[talk] Seventeen, 1st place in 'December Boy Group Brand Reputation'... 2nd place Big Bang, 3rd place BTS

The group Seventeen took first place in the 'December Boy Group Brand Reputation'. Big Bang took second place, and BTS took third place.

It was revealed that they analyzed 58,026,385 pieces of boy group brand big data to measure consumer participation index, media index, communication index, and community index.

The brand reputation index is an index analyzed by extracting brand big data and analyzing consumer behavior with a reputation analysis algorithm to measure positive and negative evaluations of boy group brands, media interest, and consumer interest and communication volume.

SEVENTEEN, which ranked first in boy group brand reputation, was analyzed to have a brand participation index of 249,751, a media index of 1,419,008, a communication index of 1,914,916, and a community index of 2,522,476, for a total brand reputation index of 6,101,522.

2nd place goes to Big Bang, with a brand reputation index of 4,696,756 (brand participation index of 236,805, media index of 1,388,999, communication index of 1,396,635, and community index of 1,682,418).

BTS ranked third with a brand reputation index of 4,533,725 (brand participation index of 143,508, media index of 1,456,667, communication index of 1,299,304, and community index of 1,634,246).

Stray Kids took 4th place, and NCT took 5th place.