[All] An advertisement for Tours that was passed through Milkis haha

Lotte Chilsung Beverage is the advertising model for Milkis.

In 24 years, we selected the then popular rookie idol group ' TWS' and released a new advertisement.

This new advertisement was produced with the concept of ‘ Milkis for a pleasant meeting ’.

The soft milky flavor and refreshing carbonation bring people together in a pleasant way.

Milkis' unique characteristics are described .

TWS appears and asks the question, ' How did we become close ?'

They showed how they became close through soccer, dancing, games, etc.

With the line, ' We got along through Milkis '

By giving Milkis, the intimacy formed through common interests was expressed ^^;;

The Milky Relay Dance video released before the main story received a lot of attention from consumers, recording about 1.2 million views on YouTube in just one week after its release. The advertisement video that was released afterwards also received a lot of attention, easily surpassing 1 million views .

Milkis officials

" We selected the new idol group TWS , who matches well with the soft excitement of Milkis, as our model.

We plan to communicate more closely with Visa ."

" We hope to create a pleasant bond with consumers through advertising, " he said .

TWS' debut song < First Encounter is Too Difficult > and their image are refreshing, so I think the Milkis advertisement felt natural and not burdensome at all.