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TinyTan concept ?
TinyTan is inspired by the members of BTS.
my 2 The concept is that the ego is expressed and becomes a character!
With BTS ' TinyTan ' relationship
' Magic Door (Magic Door)' It is said that it has a worldview that transcends the real world through .
TinyTan is not only about the characteristics of BTS members, but also about the good influence they have had through their music and performances. , The message of empathy and healing will be projected as it is and will be released as various contents and character products. , media content , It is planned to expand in various forms through licensing agreements, etc. ~
In other words, the setting is that TinyTans will also inherit the characters of our BTS members. !
grave ' TinyTan ' The ripple effect?
Although BTS's influence and ripple effect due to their global popularity are considerable, the skyrocketing price makes it a bit burdensome to directly contract for advertising or promotions. On the other hand, the number of companies that expect to increase sales with the tremendous cost-effectiveness of contracting with TinyTAN, which was created by utilizing BTS's intellectual property rights, is increasing, and TinyTAN-related businesses are continuously expanding. .
However, in general, if there are photos or videos of members with portrait rights, the contract is made for a higher amount for the members, and in case of derivative products without portrait rights, (BT21, TinyTan ) It is said to be a contract that only receives a portion of royalties. .
in other words , Simply put, for advertisers who find BTS's price burdensome,
Using TinyTan, BTS's IP While utilizing it relatively cheaply,
This means that you can achieve excellent advertising effects. .
And most importantly, the characters are so cute lol