liNarwhal12
지민이 단 한 번의 파리 패션위크 등장으로 엄청난 임팩트 가치를 만들어낸 기록 정말 놀랍네요 비용 없이 브랜드 가치를 끌어올린 지민의 영향력이 얼마나 큰지 다시 한번 보여주는 사례예요
Jimin recently appeared at the 2026 S/S Paris Fashion Week.
With that single appearance, he created an impact value of approximately 48 billion won, setting a record for the highest figure in K-pop artist history.
It is said that by attending the Dior collection alone, he contributed about 18% of the total Dior collection.
This result clearly shows the extraordinary impact Jimin's influence has had on the fashion world.
It is said that Jimin's appearance alone is evaluated as having created the best brand value with the phrase "cost-free marketing effect".