[talk] Influence beyond culture

BTS has established itself as a global icon, exerting a profound influence on culture and society worldwide. Their music and message transcend language and borders, resonating deeply with many and delivering hope. Their speech at the United Nations, encouraging the younger generation to love themselves and speak out, was a truly historic moment. True to the phrase "Purple Revolution," they played a crucial role in elevating K-pop's status to global prominence. Their global fanbase, ARMY, connects through their music and demonstrates their power to drive positive social change. It's truly a source of pride that K-pop has made a mark on prestigious award ceremonies like Billboard and the Grammys. Beyond music, they are also contributing significantly to promoting Korean culture and identity. They have made Korean elements like hanbok and the Korean language naturally resonate with global fans. BTS is an artist who commands global attention and serves as a vital voice for social messages. Their positive energy and humility inspire many.