[talk] Why is Joo Young-woo under fire again? A complete summary from the "adult goods phone case" incident to BJ following

Actor Joo Young-woo is once again in the spotlight. Following the previous controversy over following a "undressing broadcaster," he is now facing criticism for using a phone case featuring a high school girl character depicting an adult shop. This article provides a full explanation of the incident and his current activities.

 

 

table of contents   1. Who is Joo Young-woo? 2. The First Controversy: The "Erotic Streaming BJ" Follow Incident 3. The Second Controversy: The Adult Goods High School Girl Phone Case Incident 4. What was the reaction from fans and the public? 5. Acting, music, and fan meeting information 6. What the repeated outrages mean 7. Q&A: Questions about Joo Young-woo's controversy

 

 

1. Who is Joo Young-woo?

 

Joo Young-woo (born 1999) made his debut in the 2021 drama "School 2021." He has garnered attention for his appearances in a wide range of works, including "Oops Country Diary," "Oasis," "The Legend of Mr. & Mrs. Ok," "Altair and the Weaver," and "Trauma Center." He has also gained global recognition through his work on Netflix, and his consistent singing ability has been praised for his participation in OSTs.

 

 

 

 

2. The First Controversy: The "Erotic Streaming BJ" Follow Incident

 

In early 2025, Joo Young-woo was found to be following rapper Jeong-jung Seol and pornographic live streamer Kubin, sparking controversy.

Fans criticized him, saying that his comments "do not fit his image as an actor," and he apologized, saying, "I had no particular intention, but I'm sorry if I caused any discomfort." He later unfollowed and stated that he would "act more carefully as a celebrity," but this was the first sign of damage.

 

 

3. The Second Controversy: The Adult Goods High School Girl Phone Case Incident

 

In September 2025, Joo Young-woo's phone case came under fire while attending a Tom Ford event.

 

▪️The case had the words "ADULT GOODS" and an illustration of a high school girl character wearing a short skirt and garter belt standing in front of an adult shop.

 

▪️Furthermore, the word "LOVE MERCI" that was written on the post actually matched the name of an adult shop in Akihabara, causing the outrage to escalate.

 

▪️The case was designed by an unknown illustrator, but it was discovered that his other works also contained numerous illustrations of high school girls in a sexualized manner.

 

This has led to criticism that this is not just a simple mistake but an insensitive attitude, and there are growing calls that an influential actor should be considerate of even the smallest details.

 

 

 

 

4. What was the reaction from fans and the public?

 

▪️Critical voices "Even though he apologized once, he made the same mistake again." "This is a betrayal of the fans."

▪️Cynical response "Aren't you going to make the excuse that it was a gift again?"

▪️Partly defended : A few people also said, "It may just be carelessness" or "They're overinterpreting it."

 

 

 

 

5. Acting, music, and fan meeting information

 

Despite the controversy, Joo Young-woo continues to work.

 

▪️ Fan Meeting : Solo fan meeting "Who (is) Choo?" will be held at KBS Arena in Gangseo-gu, Seoul on September 6, 2025.

 

▪️ Musical Activities : The first digital single "When Time Stops" will be released at 6 PM on the same day.

Singer-songwriter Roy Kim's participation in the songwriting and composition has been a hot topic. The song will be performed live for the first time at a fan meeting.

 

▪️ OST participation : Participated in numerous OSTs, including "The Legend of Lady Ok" and "Altair and the Weaver Girl"

 

While he has achieved success as an actor and singer, the controversy surrounding his private life is damaging his image.

 

 

 

 

6. What the repeated outrages mean

 

Despite Joo Young-woo promising to "act cautiously" when the controversy first arose, he caused trouble again just a few months later. This is not just a personal mistake, but is being criticized as a lack of responsibility as a public figure.

 

Once the trust of fans and the public is lost, it is difficult to regain it, and this incident shows that he needs to adopt a more mature attitude and strengthen self-control.

 

 

 

 

7. Q&A: Questions about Joo Young-woo's controversy

Q1. What is your official comment on the cell phone case incident?
→ No official apology or explanation has been issued at this time.

 

 

Q2. Will fan meetings and new song releases be cancelled?
→ It will be held and streamed as scheduled on September 6th.

 

 

Q3. Will this affect your future acting career?
→ There has been no announcement of her leaving the show, but it has been pointed out that the repeated backlash could affect casting.

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